Before a homeowner lets you on their roof, they read your reviews. Google reviews also help your business appear in the local map results when people search for solar installers nearby. Yet most installers have far fewer reviews than happy customers.
Ask at the right moment
The best time to ask is at handover, when the system is running and the customer is happiest. Asking weeks later, when the excitement has faded, gets far fewer responses.
Make it effortless
Send a direct link that opens the review box on your Google Business Profile. Every extra click loses reviewers.
Ask every customer
Don’t only ask the customers you think are delighted. Asking everyone, consistently, gives a genuine picture and keeps reviews flowing steadily. Never offer incentives for reviews, which breaches Google’s policies.
Follow up once
A single gentle reminder a few days later roughly doubles the number of reviews many businesses receive. More than one reminder starts to feel pushy.
Reply to every review
Thank positive reviewers by name and mention the area or system where appropriate. Respond to negative reviews calmly and offer to resolve the issue offline. Future customers read your replies too.
Use reviews everywhere
Share them on social media, on your website and in quotes. Social proof is one of the strongest sales tools you have.
Automate the ask
WattScribe sends the review request automatically with the handover pack and follows up once, so every customer is asked without anyone having to remember. Combined with local SEO, it’s one of the fastest ways to climb the local map results. Book a demo.
Frequently Asked Questions
Can I offer a discount for Google reviews?
No. Offering incentives for reviews breaches Google’s policies and can get reviews removed.
How many Google reviews does a solar installer need?
There is no magic number, but a steady stream of recent, detailed reviews helps more than a large batch of old ones.